FIRMS at LeisureWorld want to put out the message there is still fun to be had at the venue following the closure of Hotshots bowling alley.
The latest shutdown – announced last Tuesday with the loss of 30 jobs – follows the demise of Lava and Ignite nightclubs and party bar JJs in September.
Luminar, the company that owns the businesses, has now gone into administration.
But the remaining attractions have pledged their commitment to the Jarman Park site.
Richard Conian, general manager at the Empire Cinema, said: “We’re far from closed.
“We had a great half term and we’ve got lots of good films coming up in the run-up to Christmas.
“I don’t think people are aware of the investment we’ve made. We’re getting more investment in the next 12 months – we’re going digital. It will be state-of-the-art sound and projection.
“There are mutterings about what could happen with the building – it could be quite exciting.”
But he conceded: “The whole building is tired – it needs bringing up to date.”
Kerstin Ginn, general manager at Aquasplash and Planet Ice, said parent company the Arena Group had shown an interest in the empty parts of the site.
“We are here to stay,” she said. “The water park and leisure rink continue to go from strength to strength, with financial commitment from the Arena Group in maintaining great family entertainment facilities.
“We have lots of events in store this winter including appearances from the stars from The Only Way Is Essex, Skate With Santa, and our continued learn to skate programme.
“Aquasplash continues its commitment to training, with Rookie Lifeguard, Save A Baby and lifeguard courses running throughout the year.”
Pizza Hut and Burger King are also open for business as usual.